For any company, achieving specific goals can pose challenges. The good news is that in many cases software can offer solutions. However, the generic software in the market may not be sufficient or tailored for your specific needs. This is where strong software with a great user experience (UX) can save the day. By creating well-crafted software that's customized to your exact needs, you'll be one step closer to realizing your goals with precision.
Planning, discussion, and execution are crucial to the success of projects like these. While it’s important to define metrics for new systems like dashboards, CRMs, or custom ERPs, overlooking user experience is a major risk. Think about it—if software isn’t user-friendly, it falls by the wayside. So, what's the point?
The biggest mistake you can make in any project is to skip, or not be thorough, during the planning process. There is a reason why you need a custom solution. Ask yourself, and key team members, a few questions.
What company goals or KPI's will this help accomplish?
How will it impact the company’s decision making?
To leave no stone unturned, make sure to ask these essential questions. With a solid plan, you can avoid confusion among your colleagues and leadership. You never want to hear questions after launch, such as "I'm sure this is great, but I have no idea how it works," or "It'd be so cool if I could see [insert crucial KPI here]". Remember, lack of planning is planning to fail.
Having a website that's too busy is overwhelming to users, and can lead them to leave without action. This holds true for software too: if your CRM is not user-friendly or your ERP is confusing to the people it was made for, your whole company could suffer. But don't worry, by adopting good UX practices you can prevent those issues.
To improve UX, ensure that users know exactly where to find what they need. If you have a lot of content, break it up to make it easy to navigate. By doing so, users can access the information they need with ease.
You've taken the first step! You've planned, implemented, and are satisfied with your new software. Perfect. But, hold on. It's not that simple. You can't just walk away now and expect it to flawlessly run on its own. In reality, software is an ongoing project that requires consistent work, something many people might overlook.
Don't fall into the "set it and forget it" trap. You and your team should continue working on your software. Your customers will want to see new features, deletions, or even a different layout over time. Investing in your software guarantees you won't have to dedicate a significant amount of time and effort a few years down the line. Making small changes over time makes a massive difference and helps you stay ahead of the competition.
If you're looking for experts in software, web or app development who know how to make a great user experience, Aspirant is the team for you. Don't settle for a subpar user experience. Let us show you what we can do with our full app development and integration capabilities.
Let's discuss how we can help you tackle your user experience pain points together.